Ahmad Nurkhin , FE Pendidikan Ekonomi and Fachrurrozie, - and Kardoyo, - and Ratieh Widhiastuti, - (2018) Social Media as Economics Learning Media in Higher Education An Empirical Study at Universitas Negeri Semarang. In: Proceedings of the 2nd International Conference on Learning Innovation (ICLI 2018).

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Abstract

Learning in higher education currently utilizes information technology, including social media. Economic learning in higher education should make use of social media to improve the quality of learning. This study aims at revealing the practice of social media employment for economics learning in Economic Education Study Program of Universitas Negeri Semarang (UNNES). The quantitative descriptive analysis approach were used in this research. The respondents of this research were faculty members and students of Economic Education Study Program of Faculty of Economics UNNES. Interviews, questionnaires, and documentation were employed to collect the data. The method of data analysis was descriptive analysis technique. The results show that lecturers in Economic Education Study Program of FE UNNES have used social media in economics learning. Lecturers and students access their social media through smart phones. Social media often used are Facebook, Instagram, YouTube, Twitter, and Whatsapp. The utilization of social media is intended to support lectures in class and interaction between lecturers and students. Lecturers use Instagram accounts to facilitate students in publishing the completed tasks or work. YouTube is used as a learning resource to gain inspiration or ideas and to publish works. Facebook is used as a media of communication between lecturers and students. However, Twitter is the most rarely used social media in economics learning at FE UNNES. The last result shows that faculty member and student of FE UNNES also use whatsapp for both learning and communication

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