Tri Suminar, FIP Pendidikan Luar Sekolah and Emmy Budiartati, - and Dewi Anggraeni, - (2019) The Effectiveness of a Womens Empowerment Model Through Social Entrepreneurship Training to Strengthen a Tourism Village Program. International Journal of Innovation, Creativity and Change, 5 (5). ISSN 2201-1323

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Abstract

The purpose of this research was to examine the effectiveness of the women’s empowerment model of the Samin community through culture�based social entrepreneurship training to strengthen tourism village programs. This study was designed with sequential mixed methods. The data collection techniques used were observation, interviews, documentation, and questionnaires. The populations were Samin women who were married, at productive age and living in the Klopo Dhuwur village area. The sampling technique used was purposive sampling. The qualitative data was analysed using an interactive model, while the quantitative data was analysed using descriptive statistics and t-test. The results showed a very good response from informal leaders (opinion leaders) of the Samin community, formal figures from the village staff, targets of Samin women’s programs and village tourism program cadres on the implementation of the empowerment model through local culture-based social entrepreneurship training of batik arts and social values ‘sedulur singkep’ to strengthen tourism village programs. The empowerment model is effective in improving the personality, reasoning and logical thinking skills, ability in batik skills, knowledge of small business management and the ability to practice social entrepreneurship. The quality of the Samin womens’ ability in managing social entrepreneurship, based on the local socio-cultural values ‘sedulur singkep’, improved and the Blora Batik designed by Samin is a very prospective tourist destination and is becoming a magnet for tourism village destinations.

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