Items where Author is "Hayatun Nisa, 7311420096"
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Thesis
Hayatun Nisa, 7311420096 (2024) PENGARUH SOURCE CREDIBILITY, PLATFORM INTERACTIVITY, DAN UTILITARIAN VALUE PADA PURCHASE INTENTION MELALUI CUSTOMER ENGAGEMENT (Studi pada Gen Z Pengguna Platform Shopee Live Mustika Ratu di Kota Semarang). Under Graduates thesis, Universitas Negeri Semarang.
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