Diah Kurnia, 7101417207 (2022) PENGARUH PERCEIVED USEFULNESS, PERCEIVED EASE OF USE DAN SOCIAL INFLUENCE TERHADAP INTENTION TO USE E-WALLET SHOPEEPAY DENGAN ATTITUDE TOWARD USING SEBAGAI VARIABEL INTERVENING. Under Graduates thesis, UNIVERSITAS NEGERI SEMARANG.

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Abstract

Kurnia, Diah. 2022. The Influence of Perceived Usefulness, Perceived Ease Of Use, And Social Influence On Intention To Use E-Wallet ShopeePay With Attitude Toward Using As Intervening Variable. Thesis. Department of Economics Education. Faculty of Economics. Semarang State University. Supervisor: Rediana Setiyani, S.Pd., M.Sc. Keyword: Perceived Usefulness, Perceived Ease Of Use, Social Influence, Attitude Toward Using, Intention To Use E-Wallet. The COVID-19 pandemic has changed people's habits due to restrictions on activities. To meet the needs of the community, switch to using online shopping applications and using e-wallet to facilitate payments. This phenomenon is considered important because it leads to changes in people's behavior and culture in cashless transactions. The purpose of this study was to examine and analyze the effect of perceived usefulness, perceived ease of use, social influence on the intention to use e-wallet through attitude toward using as an intervening variable. This study uses a quantitative approach. The research population is Semarang State University students who have or are currently using e-wallet. The number of samples is 100 respondents with purpose sampling technique. Methods of data collection using a questionnaire. The data analysis methods are descriptive analysis, path analysis and sobel test with the help of the IBM SPSS Statistics 25 program. The results of the descriptive analysis show that perceived usefulness and perceived ease of use are in the very high category, social influence is in the medium category, attitude toward using and intention to use is in the high category. The results show that there is no effect of perceived usefulness on intention to use. There is an influence of perceived ease of use, social influence and attitude toward using on intention to use. There is an effect of perceived usefulness, perceived ease of use, social influence on attitude toward using. The results of the study also show the influence of perceived usefulness, perceived ease of use and social influence on intention to use through attitude toward using as an intervening variable. The conclusion of this study is that there is a positive and significant influence on perceived usefulness, perceived ease of use, and social influence on intention to use through attitude toward using. Suggestions for further research are to expand the population, as well as add external factors to percived usefulness such as gender, age and income so that it can affect the intention to use.

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