Dewi Prasetiyowati, 0613518020 (2020) MODEL PENGEMBANGAN KONSULTASI AIR SUSU IBU (ASI) EKSKLUSIF BERBASIS APLIKASI ANDROID. Masters thesis, UNNES.

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Abstract

Exclusive breastfeeding (ASI) affects infant growth and development. Information on exclusive ASI in Kudus conveys manually through direct extension, health worker information session, and leaflet media. There is no an android-based exclusive ASI consultation application system available. Pregnant mother’s knowledge of exclusive ASI is only 53%, which is in low category. In terms of their attitude towards exclusive ASI it is within a very less positive category and less positive category with percentage of 26.70% each. Therefore, an innovation is required in android application-based executive ASI consultation to improve pregnant mothers’ knowledge of and attitude towards exclusive ASI. The research aims to analyze factual model of exclusive ASI consultation, analyze a development model of android application-based exclusive ASI consultation, analyze effectiveness of a development model of android application-based exclusive ASI consultation, and produce a development model of android application-based exclusive ASI consultation to improve pregnant mothers’ knowledge of and attitude towards exclusive ASI in Kudus. The research and development uses mixed method research with three research stages, namely introduction, development, and effectiveness testing. The model effectiveness testing employs one group pretest-posttest design. The trial subjects are selected using random sampling. The limited trial research sample is 32 people, whereas the extensive trial sample is 35 people. The research instruments consist of validation sheets of android-based consultation application system, black box testing sheets, suggestion/comment sheets of validation from experts and pregnant mothers, questionnaire sheets of knowledge and attitude. The research results indicate that 1) the android-based “BUNDA ASI” application is feasible as an effort in improving pregnant mother’s knowledge of and attitude towards exclusive ASI with average validation score from media expert is 3.6 in valid category, average score of expert validation is 3.7 in valid category, average score of black box test of 3.7 in feasible category; 2) there is a significant effect on pregnant mothers’ knowledge with sig. value of 0.000; 3) there is a significant effect on pregnant mother’s attitude with sig. value of 0.000; 4) the android-based “BUNDA ASI” consultation model consists of exclusive ASI component, stored breast milk (ASI perah), tips for pregnant mothers and breastfeeding, negative effect of breastfeeding using pacifier, when should the mother not breastfed, issues on breastfeeding, exclusive ASI video, calculator, consultation, and instruction for use. The research conclusion is that the android-based “BUNDA- viii ASI” application is feasible for using in improving knowledge and attitude. The research recommends that pregnant mothers should carefully read the instruction for use of the “BUNDA ASI” application available, the health workers should be active in updating information or responding to pregnant mothers’ questions submitted through the application, socialization to pregnant mothers, and development of operation system in the IOS system

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