Gusjigang: The Entrepreneurship Philosophy From Sunan Kudus

Pujiyanto, - and Wasino, - and Tri Marhaeni Pudji Astuti, - and Cahyo Budi Utomo, FIS Pendidikan Sejarah (2019) Gusjigang: The Entrepreneurship Philosophy From Sunan Kudus. In: International Conference on Rural Studies in Asia (ICoRSIA 2018).

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Abstract

Wong Kudus(Kudusnese) is famous for its tenacity in trading. Their trading area was expanded all over Java in the era of Sunan Kudus. Now, Wong Kudus are successful entrepreneurs who are successful in trading all over the world. The tremendous trading passion that embodies the entrepreneurial values is inherited from the prominent figure of the city, KanjengSunan Kudus. Thus, the focus of this research is the entrepreneurship teaching of Sunan Kudus, that is,gusjigang philosophy. This study used qualitative research method with phenomenological approach to identify the views, knowledge, values, norms, rules existing in a society. The findings showed that the philosophy of Gusjigang as the ideal profile of Wong Kudusis still upheld by most people in the Kudus society

Item Type:	Conference or Workshop Item (Paper)
Uncontrolled Keywords:	Gusjigang, Sunan Kudus
Subjects:	H Social Sciences > HN Social history and conditions. Social problems. Social reform > Entrepreneurship
Fakultas:	Fakultas Ilmu Sosial > Pendidikan Sejarah, S1
Depositing User:	mahargjo hapsoro adi
Date Deposited:	29 Dec 2021 04:03
Last Modified:	29 Dec 2021 04:03
URI:	http://lib.unnes.ac.id/id/eprint/47909

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