Fafurida, FE Ekonomi Pembangunan and Shanty Oktavilia, - and Sucihatiningsih Dian Wisika Prajanti, - and Yoris Adi Maretta, - (2020) Sustainable Strategy: Karimunjawa National Park Marine Ecotourism, Jepara, Indonesia. INTERNATIONAL JOURNAL OF SCIENTIFIC & TECHNOLOGY RESEARCH, 9 (3). pp. 3234-3239. ISSN 2277-8616

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Abstract

— Natural resource-based tourism frequently brings tradeoff in its development. The status of Karimunjawa Island as the National Park leads to consequence that the ecosystem in tourism area needs to be protected. The target setting of Karimunjawa tourists certainly brings potential negative environment impact, such as marine area contamination and coastal habitat destruction, and also harmful social impact, such as the disappearance of local identity, the change in its community’s economic and social structure. One aspect considered capable to bridge the tradeoff is education quality. The aims of research are as follows: (1) Analyzing the the potential ecotourism in Karimunjawa National Park; (2) Analyzing the sustainable tourism using the education-based tourism model through identifying the internal and external environment in Karimunjawa National Park. Those objectives are conducted by using the descriptive analysis, the IFAS (Internal Factor Analysis Strategy) and the EFAS (External Factor Analysis Strategy). The result of research indicates that the educational aspect may become the strength and also the opportunity in developing Karimunjawa National Park Ecotourism. The weakness related to the educational quality is overcome by a strategy that utilizes the development opportunity of vocational education in tourism sector. Karimunjawa National Park has potential aspect that can be conducted and developed based on its potential ecology, its natural resources including fauna, the government’s support, the organization, and the society in supporting the facilities and infrastructure. Based on the internal factor analysis strategy (IFAS) and the external factor analysis strategy (EFAS), the aggressive strategy needs to be conducted by consistently growing the ecological spirit and the natural preservation since the early period in every level of education. It requires the massive education on the significance of ecosystem preservation to the tourism actors and the tourists either the domestic or foreign ones. The stakeholders’ support at the central and regional level has significant role, especially the policies that include the tourism and ecotourism education to the curriculum. The technology development is utilized to educate the society in line with the increase in market expectation on the clean and natural tourism destination and also on the back-to-nature lifestyle of the society

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